14. I am considering purchasing a theater in a small town (population 12,000) that was originally a single auditorium. The theater was divided back in the 1980’s leaving two equal size auditoriums that are 22 feet wide and 70 feet from the back wall to the screen. The floor in both auditoriums is a conventional slope and the current seats, which need to be replaced, are arranged in a traditional aligned layout with one isle down the middle. These seats are 19 inches wide and are set in straight rows which are 36 inches on center.
My plan is to replace the old seats with newer style seats (with cupholders) arranged in a staggered continental layout with a 3 foot isles on each side of the auditorium. The newer seats would be at least 21 inches wide and set in slightly curved rows 36 to 42 inches on center significantly improving the customer’s comfort and view. Each auditorium currently has 225 seats. The new layout would reduce that number by 50 to 60 seats per auditorium depending on the row spacing.
So, here are my questions. . .
1. How would this reduction in available seats effect my house allowance and my ability to book films? Is the house allowance calculated per seat or per auditorium and are distributors more likely to give you a print if you have a larger house / seat count?
2. I’m planning to make other improvements to the theater including upgrading the sound system which is currently analog and mono. These improvements would increase the operating costs of the theater. How difficult is it to get the house allowance reassessed after making these significant improvements.
3. The current owner has an in house booker. We plan to use a booking service. Will distributors reassess our house allowance when we purchase the theater or change booking services?
4. What is the minimum distance from the screen to the front row? The screen is 20 feet wide by 15 feet high. It is about 6 feet from the floor to the bottom of the screen depending on which format it is masked for. I saw one post which said that having all those seats down front helps to increase your house allowance. Is that true?
5. Does the sound system you have effect your ability to book films? ( i.e. Do distributors generally make more prints in certain sound formats?)
6. Given the long and narrow shape of these auditoriums, what suggestions do you have for my new sound system. The side walls are flat and currently covered with pleated burlap which needs to be replaced. The ceiling is suspended 2x4 acoustical tile and the floor is painted wood under the seating areas and carpeting everywhere else.
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