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TOPIC: Cash flow suggestions and figures are posted here.

Cash flow suggestions and figures are posted here. 03 Apr 2003 11:40 #29688

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1. Here I am going to post some of our concession statistics for our 5-screen Art House.
Candy = 4.48% of our total sales
Popcorn = 46.07% of our total sales
Soda = 24.56% of our total sales
Specialty Drinks = 15.19% of our total sales
Cookies = 2.53% of out total sales
Ice Cream = 3.71% of our total sales
Bagle Dog = 2.45% of our total Sales

So as you can see, Drinks are 39.75% of our Total Sales. But Popcorn and Soda are 70.63% of our Total Sales. The things we have added to the menue because we are an Art House have only added 23.88% to our total sales. As you can see, candy doesn't count for much. Also the profit margins aren't that great for candy.
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:14 #29689

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2. We just got in a BUNN coffee machine and plan on selling java. Anyone else out there sell coffee or tea? And if so, what size cup and retail price are you charging? Free refills?
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:23 #29690

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3. What % do you consider to be your concession net costs against the gross? Cost of goods sold (corn/soda/candy/etc) + supplies (napkins, bags, cups, etc.) = what % of your concession gross? Not including labor or overhead.
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:27 #29691

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4. Our "per cap" is hovering at 1.85 per person. What is yours? Is there a norm we should be aiming for. I know that it's normaly higher than what we're doing.
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:29 #29692

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5. I was wondering what the average cost is for theatre-size candy. Say, Milk Duds and Red Vines. How much do you pay for them through your supplier or whomever.
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:31 #29693

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6. We're trying to get the per cap up. We're at 2.30 +/-. We have combos. Our prices are not too high. What do you try?
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Re: Cash flow suggestions and figures are posted here. 04 Apr 2003 09:35 #29694

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7.Yesterday I opened two pieces of mail that informed me costs were going up. Pepsi and my local courier. Then I read this today on Yahoo: By Dan Kimmel
"BOSTON (Variety) - Mayor Thomas Menino has proposed a 50 cent surcharge on all movie tickets to help the city of Boston to get through its current budget crunch..."

Hope that doesn't pass. What do you hear Mayor Mike? Is your council pressuring you on this issue?

Old tickets discovered in my theatre walls and old seats during renovation indicated taxes were charged back in the 40's or 50's. When did that taxation stop and why?

Costs keep going up, but there is a limit to what the patron will pay especially in today's economy.


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Re: Cash flow suggestions and figures are posted here. 10 Apr 2003 11:45 #29695

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8. I'm looking at re-doing two booths from a-z. What do you think the booth budget should be if I go used vs. new?
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Re: Cash flow suggestions and figures are posted here. 10 Apr 2003 11:48 #29696

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9. How much power do you use and what is the average price of running one show (booth equipment, not concession and other operating expenses).
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Re: Cash flow suggestions and figures are posted here. 25 Apr 2003 09:40 #29697

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10. I have been aware for some time that theater insurance is generally considered expensive. Since mine is not ($828 per year) I am curious about what I am missing. I might assume that it is because I lease my building and therefore do not need fire insurance on it. However, I am not sure that is the case. So I thought I would put it out to referendum. How expensive is your insurance and what does it cover?
Mine is a single screen, masonry building. We have $2,000,000 in liability coverage, business personal property at $98,000, six months of business interruption insurance,and window glass coverage. Also sign coverage and theft coverage.
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Re: Cash flow suggestions and figures are posted here. 25 Apr 2003 09:42 #29698

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11. I need some experienced input on realistically defining the geographic market area for a proposed theater (I'm thinking triplex)and identifying my competition.
Here's some info about my community:

A coastal community in the southeaster U.S. County population is 326,000 (2000 census). County-wide pop. density is 570/sq. mile. 17% of pop. is ages 5-24 and tends to be more concentrated in the northern part of the county (the main city is there). About 21% of pop. is age 60-74. These retirees are all over, but their concentration is a little more to the southern part of the county. I've lived in this area nearly all my life and my perception is that folks are not likely to drive from the south to the north to see a movie. However, we seem to have a lot of restaurants (per capita income is near the top of the state and healthy). This tells me people around here like to go out for food and entertainment.

Here's how the other theaters stack up: AMC has 12 first-run screens at the mall located just north of the mid-county area. Regal has 6 first-run screens in the southern part of the county and a 20 screener located on Main Street of the main northern city. There is an 8 screen, 2nd-run theater in a shopping center right on the northern line of the county (don't know ownership, but it was Cobb). Finally, there's a triplex arthouse theater (shows some Hollywood first runs) in the main northern city less than a mile from Regal's megaplex.

That's 49 total screens in a county of 326,000, but 41 are first run and of those, 38 are exclusively Hollywood "mainstream" first run.

My thought is to open a triplex cafe-style cinema with seating similar to a dinner theater. Films would be primarily first run with some independent and foreign mixed in. We have a pretty active "cheese & croissant" artsy crowd in this area. Their exclusive venue now is the downtown arthouse triplex, but they have lousy parking.

My primary approach would be to offer a more comfortable setting than AMC & Regal- better food, cleaner, more personable (owner operated) service.

Questions: Should I consider the 2nd run screens as competition when I want to be first run?

How far away from other first run screens should I locate my screens? That is, what is the limit (miles or time) that the average patron will drive to see a first run movie (assuming there's a choice of directions and all other things being equal). Asked another way, if I have my eye on a potential site what diameter circle should I draw around it for my market area?
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[This message has been edited by dr (edited April 25, 2003).]
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Re: Cash flow suggestions and figures are posted here. 25 Apr 2003 09:45 #29699

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12. Anyone using Rentrak to report grosses instead of EDI/Neilsen?
Rentrak has an automated system that looks pretty good, we're thinking of integrating it with our software.

Anyone have any experience with them?
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Re: Cash flow suggestions and figures are posted here. 25 Apr 2003 09:49 #29700

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13. What do you use to keep theatre books? We have a book keeper who has her own but it takes a long time. We get each month almost 30 days late.
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