Frank, I have two 60-foot screens and one 86-footer at my place. I'm installing a Barco 32B on the big one and 23Bs on the smaller two. Those projectors are rated at 24,500 lumens.
One owner, who just installed a 32B on a screen about my size, says he had to turn his lamp down... something that we all like to hear, because the early machines were said to be inadequate for the non-gain screens we have.
I'm also going with the Barco projectors because of the sealed light engine. My place is pretty dusty and even with the upgraded air handling I'm putting in, I like the idea that this part of the projector is "dust-proof". Washable air filters is also a plus. I hear the disposables for one company's machines cost around $200 a shot.
As for your screen, one thing you might consider is raising it up to some degree. There was a multi-screen drive-in that was built in the seldom-used parking lot of a sports stadium. It also had a flat lot. They used billboard-type structures, erected along the perimeter, painted white and raised high enough to improve sightlines for all but the really big vehicles... those, you just have to put in the back & the sides.
This place also built portable projection booths, complete with a generator. When the parking lot was needed for a stadium event, they'd just forklift the booths to a storage area.
Some, or none of this might work for you, but it does show there aren't a lot of hard and fast rules about building these things.
Good luck!
Jack