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TOPIC: Theme Based Discount Theaters

Theme Based Discount Theaters 06 Jun 2012 15:17 #38606

  • runninwc
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As a new person to the movie theater forums, and not having worked in a movie theater what I have is more of an idea that I need experts to comment on. The idea is that I would (after lots of research) open a theme based theater, say like the classic dollar theater. And each month it be based on a theme with each screen having a different pre-release playing in it. For example: October: A rated G Halloween movie, a rated PG, PG-13, the classic R Horror flick. Then switch them out each weekend, with a schedule posted for the month in advance. And every month have a different theme, with movies from that particular theme but different ratings and time frames (1980's on)
So seeing that I have no background what I need from you is:
1) Is having many different movies going constantly possible?
2) Anything you can tell is going to be useful!
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Re: Theme Based Discount Theaters 24 Jun 2012 04:53 #38703

  • SamCat
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Where all the money is in new releases. eg Avengers, Spiderman. If people wanted to watch a 1980's film there is only a few and they can hire it on dvd or watch on netflix or on tv.

When a new movie starts it might turn over as a guess say $20,000 week 1, week 2 might be say 12,000 and week 3 might be say $7,000. After say 5 weeks there is not alot of money in it that is worth continuing. If you wanted to screen older films then you could specialise in new releases, set up a movie club say on a slower night for an older release.
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Re: Theme Based Discount Theaters 23 Oct 2012 14:16 #39407

Im no expert but id do a 2nd run or a late run where you offer discount tickets or maybe like $2 tickets for 2nd run and you get the movies either right before they leave the theater or right after. I know a theater where i grew up in Wichita, KS called the Palace that has made a name for itself doing just this. In fact most weekends the place is packed. But its very classy. It looks all 50s and 60s they have more neon then any place i have ever seen and its just very cool. use to be $1 when they opened but now i think its $2.50 and then on time warp tuesdays its $1.

They do good business especially with High schoolers, college and even adults who just wont pay $8 a ticket
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