I just did a little math. In very round figures, Wanda Group is paying nearly $500,000 per screen, or almost $7,000,000 per theater with the average AMC location having 15 screens.
I'm sure some locations will be worth the price, but I wonder just how many. It's going to be a while before Wanda sees a profit on this one. AMC's SEC filing from March of last year showed an annual loss of nearly $123,000.(
www.investor.amctheaters.com/secfiling.c...ngID=1047469-11-5643 ) Their best year in the last five was back in 2007 when they showed a profit of $134,000. They lost money in 2 of 5 years shown in the report.
Now, I suspect that many corporations do not necessarily seek to show a big profit on their financial statements, but since AMC has been for sale nearly since the last group of owners bought them, it would seem that they would want to show as much profit as possible on their financial statements. If I looked more closely, I would probably see that their current loss and recent low profits or losses in other years relate to all they've spent to acquire Kerasotes and equip many, many screens with digital. However, I believe I also see that most of these expenses are represented as debt and not business expenses. Since their debt is so high, it means that it is not likely that they can generate significant profit anytime soon.
Wanda has stated that they plan to put another $500,000,000 into upgrading theaters. So, if their purchase of AMC is about making profit, they must be in it for the long haul. My reaction is that they are trying to build a bridge between the U.S. and China for importation of American titles to their theaters. I did read that they plan to apply for importation licenses to make that possible. Currently, China allows only a very limited number of American films to be imported to their country. If they can successfully link the two exhibition markets and get the movies flowing into their country, then profits seem much more likely to flow from their Chinese locations than from those in America.