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TOPIC: Single screen if it is correct location!

Single screen if it is correct location! 24 May 2009 11:36 #31592

  • slapintheface
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For those who ask should I open a single screen..Well we did 2 weeks ago and it can be done big if you have the correct location. Our single screen out grossed a 12 plex (all 12 screens) 3 miles away (also playing the same movie) We are in the top 5% in the nation for box office on Star Trek on a per screen basis. We had the largest gross in the city (5 other theaters )even those playing it on 4 screens.

This is not to brag but to let all those people know it can be done ..not easy .....We are ranked as 102 largest city in the nation so its not like we are in NY.
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Re:Single screen if it is correct location! 24 May 2009 13:51 #31597

  • revrobor
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Way to go slap!!! Did you do local promotion or do you think it's because its a new venue?
Bob Allen
The Old Showman
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Re:Single screen if it is correct location! 24 May 2009 23:14 #31599

  • rufusjack
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Slap,

Why do you think you are doing as well as you are?
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Re:Single screen if it is correct location! 25 May 2009 18:15 #31601

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You can tell Mssr. Slap is very busy.
Michael Hurley
Impresario
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Re:Single screen if it is correct location! 03 Jun 2009 18:10 #31652

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I pushed pushed the largest screen in the state in all my ads..We were on local, fox,nbs,cbs.Every web site that would take the news story. Every local paper,twitter,facebook. I used 98 % free media.Had the mayor do the opening.We have done by tomorrow $100,000.00 on STAR TREK.(NOT INCLUDING CANDY)
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Re:Single screen if it is correct location! 03 Jun 2009 21:59 #31654

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Way to go slap!!!! How 'bout some pics?
Bob Allen
The Old Showman
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Re:Single screen if it is correct location! 03 Jun 2009 22:35 #31655

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Some great pics on fACE BOOK under TERRACE THEATER
Last Edit: 03 Jun 2009 22:36 by slapintheface.
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Re:Single screen if it is correct location! 05 Jun 2009 08:55 #31658

  • dsschoenborn
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People don't realize the power of FREE advertising! You go Slap!:woohoo:
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Re:Single screen if it is correct location! 05 Jun 2009 16:33 #31659

  • slapintheface
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I even did an interview with the high school newspaper.
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Re:Single screen if it is correct location! 21 Apr 2010 19:25 #33802

  • muviebuf
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So are we to conclude that Downtown Charleston is not the correct location?

http://www.wciv.com/news/stories/0410/727713.html
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Re:Single screen if it is correct location! 22 Apr 2010 00:46 #33803

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WE HAD A NEW 16 SCREEN IMAX OPEN IN CHARLESTON
MUVIBUF A LITTLE WISE ASS ?
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Re:Single screen if it is correct location! 22 Apr 2010 00:48 #33804

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BY THE END OF NEXT MONTH WE NOW HAVE 107 SCREENS IN THE CHARLESTON AREA!
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Re:Single screen if it is correct location! 22 Apr 2010 03:55 #33806

  • rufusjack
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Slap,

Give muviebuff some slack on this. I too was shocked to see the story after all the good success we had read on here. To now hear you are losing $5-10,000 per month since Sept..............well, I guess this re-confirms to me that single screens should be stayed away from.

400,000 people in the area? How far is the new theater from you? 7-8 miles? Are you getting killed on the 3d movies? In the KC area, 3d theaters are hurting the 2d theaters.

Have you come up with any plans to split that place up to have more screens?

What happened to that 12-plex you mentioned at the beginning of this thread. Fandango does not list one for Charlseton. Which one were you referencing-Cinebarre Mt Pleasant 11?
Last Edit: 22 Apr 2010 04:06 by rufusjack.
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Re:Single screen if it is correct location! 22 Apr 2010 04:49 #33807

  • BWT
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That's a tough break with that new IMAX opening up in town. Given the old rule of thumb tossed about in these forums (10,000 ppl = 2 screens), it looks like the Charleston market might just be overscreened a bit with 107 screens now, since the population would only suggest maybe 80 screens or so.

It's tough to see folks on the boards here struggling with something. Good luck on turning it around, slap!
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Re:Single screen if it is correct location! 22 Apr 2010 16:08 #33812

  • muviebuf
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While I was not aware that a new 16 screen with IMAX opened in the area that just serves to raise other issues.

I think everyone will agree that such a 16 screen complex does not magically appear or get built overnight (Wise ass comment intended!) and thus anyone who renovates and reopens a single screen theatre in a given market and fails to take into account as part of their business plan revenue projections either announced or pending new multiplex construction is probably going to wish they had.
Last Edit: 22 Apr 2010 16:17 by muviebuf.
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