Banner
Home Forums Movie Theaters The Lobby is this a big worry: 1 in 5 downloading
Welcome, Guest
Username: Password: Remember me
  • Page:
  • 1

TOPIC: is this a big worry: 1 in 5 downloading

is this a big worry: 1 in 5 downloading 05 Sep 2006 15:07 #13268

  • Mike
  • Mike's Avatar
  • OFFLINE
  • Administrator
  • Posts: 5064
  • Thank you received: 45
  • Karma: 15
one in 5 of those who have downloaded a video or movie have watched it at home. That seems like a small number to me and not one to be too worried about.....

Poll: Online viewers shun lengthy videos

I want my regular TV (or real movies!) : An AOL-AP poll found most adults don't watch full-length TV shows or videos online.


By Anick Jesdanun, The Associated Press
NEW YORK — You won't find Vanita Butler sitting in front of her computer watching a full-length movie or television show, even though she's an avid viewer of video on the Internet.
The 43-year-old saleswoman from Newark, Ohio, said she sees the Internet as more of a tool — for catching a news story or highlights from a NASCAR race. When she has time for entertainment, she and her husband prefer the television set.

"It's a little bit more of an intimate environment," Butler said of watching television. "We can sit and do it together."

Butler is a typical consumer of video over the Internet, according to a new AP-AOL Video poll, which found that only one in five online video viewers have watched or downloaded a full-length movie or television show.

SEE THE RESULTS: The AOL-AP online video poll

Overall, more than half of Internet users have watched or downloaded video. News clips were the most popular, seen by 72% of online video viewers, followed by short movie and TV clips, music videos, sports highlights and user-generated amateur videos.

Cheryl Landers, 50, a retail manager in Dedham, Mass., said she finds amateur clips funny and entertaining, but with two foster kids, she can never spare more than five minutes at a time, let alone a whole hour to watch an entire television episode. She said she usually has the TV on as background noise.

The poll's findings come as major Hollywood studios and television networks are increasingly making their old and current programs available online — free with commercials, or for $1.99 an episode through services like Apple's iTunes Music Store and Google's video store. AOL announced deals with four studios last month to offer programs through its new video portal.

"Rome wasn't built in a day," said Benjamin Feingold, president of Sony Pictures Home Entertainment, which is selling programs and giving away ad-supported shows through AOL. "A lot of progress has been made in terms of the quality of video and audio on the Web. It's not the same as broadcast or DVD, but it's improving."

Kevin Conroy, executive vice president for AOL, said its users have been watching longer and longer clips as more programs become available — starting with music videos, moving to television and now adding movies. Viewership should improve, he said, as more portable gadgets and other devices support Internet video.

For now, full-length programs are good for frequent travelers who like to watch movies on laptops and for television fans who might have missed an episode of a serial drama like Lost, said Rob Enderle, an industry analyst with the Enderle Group. Few PCs these days are hooked up to television sets, he said, making longer programs less of a draw.

Enderle and other analysts consider online video key to AOL's ability to increase traffic to ad-supported sites and offset declines in revenues expected as the company drops subscription fees for millions of high-speed customers. Last month, AOL launched a video portal it envisions as a television guide for video clips from around the Internet, including those at rival sites.

The Associated Press also has its sights on video. In March, the news cooperative launched a service with Microsoft allowing AP member websites to offer free video news clips and share in ad revenue. The AP Online Video Network uses Microsoft's MSN Video technology.

The major networks have free and premium subscription offerings on their sites, while ABC and NBC are also selling news clips through iTunes.

The new survey found that relatively few — 7% of video users — have paid to watch any video online. Nearly three-quarters of online video users prefer free videos with ads.

"I'm pretty much against paying for stuff on the Internet," said P.J. Park, 25, of Mount Rainier, Md.

Men and younger people were more likely to have watched online video, although one in five Internet users 65 and older and nearly half of all online women have. Joyce Wade, 66, of Dover, Del., said she likes the fact that she can watch news clips from the British Broadcasting Corp. and avoid watching "the same thing over and over again" on TV.

Troy Richards, a businessman from Scottsdale, Ariz., likes the control the Internet offers.

"I don't like to watch the news because it's depressing, so I just go on the computer and pick the stories I want to see," Richards said.

He also likes to watch Arizona Diamondbacks games online when he is at his summer home in San Diego.

"The quality is not nearly as good, but it gets the job done," he said.

Among other findings:

• Users of online video are drawn to its convenience and accessibility, but the bulk of them say their television viewing habits remain unchanged.

• One-third of video viewers — higher among high-speed Internet users — say they watch more video on the Internet now than a year ago.

• Urbanites and suburbanites — who have high-speed connections at home in greater numbers than rural residents — are more likely to have watched video online.

• Forty-six percent of video watchers with high-speed service view video at least once a week, compared with 22% of dial-up users. Dial-up users also were more likely to complain about download times.

The AP-AOL Video poll of 3,003 adults, including 1,347 online video watchers, was taken by telephone July 27-Aug. 9. It has a margin of sampling error of plus or minus 2 percentage points for all adults and of 3 percentage points for online video watchers.

Associated Press Writer Will Lester, AP Manager of News Surveys Trevor Tompson and News Survey Specialist Dennis Junius in Washington contributed to this report.

Copyright 2006 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Posted 9/5/2006 6:50 AM ET



Results of AP-AOL poll about online video
Posted 9/5/2006 8:08 AM ET E-mail | Save | Print | Subscribe to stories like this



The Associated Press
The Associated Press-AOL Video poll on public attitudes about online video is based on telephone interviews with 3,003 adults, including 1,347 online video watchers, in the United States from all states except Alaska and Hawaii. The interviews were conducted July 27-30, Aug. 1-3 and Aug. 7-9 by Ipsos Public Affairs.
Results were weighted to represent the population by demographic factors such as age, sex, region, race and education along with estimates of patterns of telephone status in the United States.

WEB VIDEO IS A TURN-OFF: Poll: Online viewers shun lengthy videos

No more than one time in 20 should chance variations in the sample cause the results to vary by more than 2 percentage points from the answers that would be obtained if all Americans were polled. The margin of error for the online video watchers is plus or minus 3 percentage points.

There are other sources of potential error in polls, including the wording and order of questions. Results may not total 100% because of rounding. "X percent" denotes less than 1%.

1. Do you personally have Internet access at ... (may have access at more than one location)

•Home, 69 percent

•Work, 48 percent

•Someplace else, 52 percent

TOTAL WITH INTERNET ACCESS — 83 percent

TOTAL WITHOUT INTERNET ACCESS — 17 percent

(QUESTION 2 ASKED OF THOSE WHO HAVE INTERNET ACCESS)

2. Have you ever used the Internet to watch or download a video clip, or not?

•Yes, 54 percent

•No, 46 percent

(REMAINING QUESTIONS ASKED OF THOSE WHO SAID YES TO QUESTION 2)

3. Do you have regular access to high-speed, broadband Internet service such as a cable modem or DSL, or is your Internet access only through a dial-up telephone modem?

•High speed/broadband, 79 percent

•Dial-up telephone modem, 15 percent

•Both (VOLUNTEERED), 3 percent

•Not sure, 2 percent

4. Excluding e-mail, how many hours per week, on average, do you typically spend on the Internet or World Wide Web?

•Two hours or less, 24 percent

•Three to five hours, 24 percent

•Six to 15 hours, 30 percent

•Over 15 hours, 21 percent

•Not sure, 1 percent

AVERAGE — 11.1 hours

5. How frequently do you watch video on a computer? Would you say ...

•Every day, 7 percent

•Several times a week, 13 percent

•At least once a week, 21 percent

•A few times a month, 14 percent

•At least once a month, 13 percent

•Less often than that, 32 percent

•Not sure, X percent _

ONCE A MONTH OR MORE — 68 percent

ONCE A WEEK OR MORE — 41 percent

(QUESTION 6 ASKED OF THOSE WHO HAVE INTERNET ACCESS BOTH AT HOME AND AT WORK)

6. Do you watch online video

•Mostly at home, 73 percent

•Mostly at work, 18 percent

•About equally (VOLUNTEERED), 7 percent

•Not sure, 2 percent

7. I'm going to read you a list of the types of video that you might have watched online or downloaded on a computer. For each one, please tell me if you personally have watched or downloaded that type of video on a computer, or not.

How about have you watched or downloaded this type of video on a computer, or not?

News videos

•Yes, have watched or downloaded, 72 percent

•No, have not watched or downloaded, 28 percent

Short clips from movies or television programs

•Yes, have watched or downloaded, 59 percent

•No, have not watched or downloaded, 41 percent

Music videos

•Yes, have watched or downloaded, 48 percent

•No, have not watched or downloaded, 52 percent

Clips or highlights of sporting events

•Yes, have watched or downloaded, 44 percent

•No, have not watched or downloaded, 56 percent

Amateur videos or home videos posted to websites

•Yes, have watched or downloaded, 43 percent

•No, have not watched or downloaded, 57 percent

Clips or highlights of concerts

•Yes, have watched or downloaded, 23 percent

•No, have not watched or downloaded, 77 percent

Full-length movies or TV shows

•Yes, have watched or downloaded, 22 percent

•No, have not watched or downloaded, 78 percent

Live sporting events

•Yes, have watched or downloaded, 17 percent

•No, have not watched or downloaded, 83 percent

Video podcasts

•Yes, have watched or downloaded, 17 percent

•No, have not watched or downloaded, 81 percent

•Not sure, 2 percent

Live concerts

•Yes, have watched or downloaded, 9 percent

•No, have not watched or downloaded, 91 percent

8. In general, how do you usually discover or come across videos online? Do you usually discover or come across videos online this way?

Come across videos as you browse the Web, or not?

•Yes, 69 percent

•No, 31 percent

Hear about videos from friends, or not?

•Yes, 61 percent

•No, 39 percent

Have a set list of sites that you visit regularly, or not?

•Yes, 58 percent

•No, 42 percent

Use a search engine to specifically search for videos, or not?

•Yes, 37 percent

•No, 63 percent

Hear about videos from television or magazines, or not?

•Yes, 36 percent

•No, 64 percent

9. Compared to a year ago, would you say you watch more online video, less online video, or about the same amount of online video?

•More, 32 percent

•Less, 15 percent

•About the same, 52 percent

•Not sure, 1 percent

10. Have you ever paid to watch any type of video online, or not?

•Yes, 7 percent

•No, 93 percent

11a. What do you LIKE about watching online video? (OPEN-ENDED)

•Convenience, 22 percent

•Accessibility, 21 percent

•Entertaining, 8 percent

•Like to watch news-weather report, 7 percent

•Fast/quick, 6 percent

•Different/unique, 5 percent

•Educational, 4 percent

•Can see what I missed, 4 percent

•Check out new movies/music, 4 percent

•Current/up to date, 3 percent

•Variety, 3 percent

•Short clips, 2 percent

•Free, 2 percent

•Watch, stay updated on sports, 2 percent

•More detail, more information, 2 percent

•Can fast forward/pause, 1 percent

•Can save/share video, 1 percent

•No commercials, X percent

•Other, 14 percent

•Nothing, 10 percent

•Not sure, 4 percent

11b. What do you DISLIKE about watching online video? (OPEN-ENDED)

•Poor quality, 17 percent

•Problems with audio/video playback, 14 percent

•Download time, 12 percent

•Screen resolution is too small, 6 percent

•Slow, 4 percent

•Ads/commercials, 4 percent

•Loading time, 3 percent

•Inappropriate content, 2 percent

•Lack of comfort/ability to sit, 2 percent

•Small, 2 percent

•Don't have time, 2 percent

•Virus, 1 percent

•Too short, 1 percent

•Cost, 1 percent

•Watching alone/by self, X percent

•Other, 13 percent

•Nothing, 24 percent

•Not sure, 4 percent

12. Approximately how many hours of television do you watch per week?

•1 hour or less, 6 percent

•2-3 hours, 10 percent

•4-5 hours, 12 percent

•6-9 hours, 14 percent

•10-14 hours, 21 percent

•15-19 hours, 9 percent

•20-24 hours, 13 percent

•25 or more hours, 15 percent

•Not sure, 1 percent

AVERAGE — 13.9 hours

13. Would you say that you watch less television now that you can watch video online, more television now that you can watch video online, or have your television viewing habits remained unchanged by online video?

•Less television, 10 percent

•More television, 3 percent

•Unchanged, 87 percent

14. Which would you prefer?

•Would you rather watch online videos for free but have to watch advertisements before the videos, 71 percent

•Would you rather pay to watch online videos that do not include advertisements, 23 percent

•Not sure, 6 percent

15. If you were to use the Internet to download and save videos, how would you most prefer to watch them?

•On your computer monitor, 54 percent

•On a television set connected to a computer, 37 percent

•On a portable device like a PDA or an iPod, 7 percent

•Not sure, 2 percent

Copyright 2006 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.



Michael Hurley
Impresario
Michael Hurley
Impresario
The administrator has disabled public write access.

Re: is this a big worry: 1 in 5 downloading 05 Sep 2006 17:32 #13269

  • sevstar
  • sevstar's Avatar
  • OFFLINE
  • Platinum Boarder
  • Posts: 527
  • Thank you received: 9
  • Karma: 0
This internet downloading does not worry me. What does worry me is.. Once they get the methods, security etc. all worked out for transmitting digital prints to theatres with digital projectors. Then they will begin on a way to transmit movies directly to consumers TiVo style equipment. Using the knowledge gained with the theatrical digital rollout.

The studios are already drooling over that prospect....

The administrator has disabled public write access.
  • Page:
  • 1
Time to create page: 0.298 seconds
attraction attraction
attraction
attraction
attraction
attraction