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simultaneous film and TV release coming soon 17 Aug 2006 14:27 #13133

  • Mike
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Re: Important article about simultaneous release





Please note this important article. The release of "The Wind That Shakes the Barley" -- which won the top prize at the Cannes film festival -- constitutes the most significant experiment to date of the simultaneous release (or day-and-date) model. In other words, this picture will play in theatres and the home at the same time, discarding the traditional model of the primacy of theatrical release.



NATO's opposition to simultaneous release is well-known and exhaustively articulated in many venues. We believe that simultaneous release would severely damage the exhibition industry, reduce studio revenues, and diminish the stature of Hollywood entertainment products. We are in the process of making that case convincingly with solid evidence.



The article notes that "several major theater chains have refused to distribute day-and-date releases, fearing that the loss of the window between theatrical and home video will diminish their take at the boxoffice." There can be many additional reasons to oppose simultaneous release, and different theatre companies develop different points of emphasis in formulating their individual policies.



As a trade association, NATO does not and cannot purport to enforce any policy with respect to individual theatre companies' contractual relations with distributors or other vendors. Nor do we here purport to insist upon any specific course of dealing with a vendor.



What we CAN do is be a conduit of information to you, express our opinion about a business model that we believe would damage the entire movie industry, and urge you to reflect carefully upon this important issue as you formulate your own individual company policies.





John Fithian











Hollywood Reporter





IFC plans dual release for Cannes winner 'Barley'



Wed Aug 16, 2006 10:58 PM ET



By Gregg Goldstein



NEW YORK (Hollywood Reporter) - IFC Entertainment has acquired all U.S. distribution rights to Ken Loach's "The Wind That Shakes the Barley," this year's winner of the Cannes festival's top prize, for its IFC First Take program.



As part of that program, the film, which stars Cillian Murphy, will be released simultaneously in theaters and via video-on-demand on cable television in the spring.



It marks the first time a winner of one of the most prestigious awards in the world, the Palme d'Or, will be distributed via the controversial new "day-and-date" model.



"This film could have gone either way" as either a traditional IFC Films theatrical release or as part of the innovative First Take slate, IFC vice president marketing Ryan Werner said. "But it's a great symbol of the kind of prestigious film we want for the program. It shows people that we're not just putting any film in First Take. We also wanted it to reach the widest possible audience."



He added that though the film has done well overseas, Loach's films usually don't attract significant business at the U.S. boxoffice, which was another factor in the decision to take the day-and-date route.



Several major theater chains have refused to distribute day-and-date releases, fearing that the loss of the window between theatrical and home video will diminish their take at the boxoffice.



CHAINS WORKING TOWARD DEAL



IFC also has encountered difficulty with indie-oriented chain Landmark Theatres -- which refused to book First Take's "I Am a Sex Addict" in one of its theaters in Berkeley, Calif., earlier this year -- even though Landmark is owned by 2929 Entertainment, which has begun day-and-date releasing experiments of its own.



In that case, 2929 owner Mark Cuban objected to the booking because the cable broadcaster Comcast, which carries First Take, does not carry 2929's HDNet channels, which 2929 uses for its own day-and-date releases.



With Landmark refusing to book IFC's First Take offerings, Clearview Cinemas, which like IFC is owned by Cablevision, refused to book 2929's HDNet Films offerings, released through HDNet's Magnolia Pictures.



But that situation may soon be resolved. Cuban and IFC Entertainment president Jonathan Sehring have said they're working on an agreement under which Clearview and Landmark play each other's day-and-date films. Cuban added that other theater chains also are involved in the discussions and that he hopes a resolution will be announced in a few weeks.



"Barley" is a 1920s period drama following an Irish doctor (Murphy) who abandons his practice to join his brother (Padraic Delaney) in a fight against the British squads known as the Black and Tans, sent to Ireland to crush its fight for independence.



An Oscar-qualifying one-week release for the film is being discussed.



The screenplay for "Barley" is by Paul Laverty, who has written scripts for a number of Loach projects, among them "Sweet Sixteen," "Bread and Roses" and "My Name Is Joe."



"Barley" premieres in North America at September's Toronto International Film Festival.










Patrick Corcoran

National Association of Theatre Owners

4605 Lankershim Blvd #340

North Hollywood, CA 91602

818.506.1778
www.natoonline.org
www.infocusmag.com






Michael Hurley
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Re: simultaneous film and TV release coming soon 17 Aug 2006 14:47 #13134

  • rodeojack
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So, do I take from this that the deal hasn't been made yet? This is becoming more common... press releases, promoting one side or the other, with no agreement in place. It needlessly stirs people up.

Cuban and Soderbergh got everyone all frothy over "Bubble". There's still a sign on one of their Seattle theatres, trying to sell DVDs at the boxoffice. It got a lot of press, but not much else.

Would any of you have considered booking this title if it was NOT being co-released? Seems these films are generally far out of the mainstream.
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